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Apple VS Android Flagship Phones, Which One Will You Choose?

The innovation war that once existed between Microsoft and Apple has now shifted to the smartphone industry. Giants like Microsoft are struggling to stay relevant in a market that has a new player, Google's Android. This change in market leaders has seen innovation milestones being broken, be it the pixel density, the wireless communications or any other advances covered by the huge databases of patents owned in this industry. This article will compare the performance of the two reigning companies( Apple and Google's Android) in this industry, we will look at their sales volumes, development advances and evaluate the flagship phones of each platform.

 apple-vs-android

Apple has approached smartphone development with a secrecy based business model, which is aimed at securing their lead position by way of keeping their trade secrets in house. The company does not allow outside companies access to their operating systems nor do they allow any company to manufacture or design their devices. Google's Android on the other hand, features a more open source approach, typically because of the fact that Android OS is based on the open-source Linux operating system. This open-source approach allows google to focus more on developing an advanced operating system while letting other companies provide the hardware, sales and most importantly contribute to the advances in the underlying OS.

Historical sales volume data shows that the highest number of Apple devices purchases happens in the first quarter of every year, which drops and holds for the consecutive quarters of the year. Last year, Apple moved a total of 231.72 million devices and in just the first quarter of 2016 they have managed to move 74.78 million units, (their highest number of devices moved in a quarter). Their forecast for the year looks quite promising with devices like the iPhone SE and the iPhone 7 ready to take the market.

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The company has revived their defy-all philosophy with the creation of the iPhone SE which brings back the small factor devices that rocked the earlier versions like the iPhone 5. This defiance of the markets bias towards the phablet has been warmly received. In terms of processing power their A9 chip has been termed as future proof. The chip is also as fast as the ones in flagship Android devices with the advantage that the iOS is smoother than the Android OS. Apple has been known to periodically push updates to its devices. The devices must however have no unauthorized modifications for the update to get through. The latest update is the iOS 9.

Android devices have held the top position by sales volume. In 2015 alone, they had reported sales of 1.16 billion devices worldwide. This can be attributed to the many phone companies who have specific niches having the Android OS power their devices. The companies produce devices at all price ranges enabling anybody with any budget to own an Android smartphone. This was a clever way that Google used to takeover the smartphone industry. Google has embarked on releasing updates to its operating system on an annual basis with the updates having quite interesting names. The latest update is the Android 6.0 Marshmallow, better known as Android M.

The best devices on the two platforms are iPhone 6S Plus on the Apple platform and the Samsung Galaxy S7 Edge on the Android platform. These devices are the most representative devices on either platform, they as well feature the most advanced features on either platform. The iPhone SE features comparable attributes to the iPhone 6S Plus with a significant variation on size. Taking that the market is more biased towards phablets, we decided to consider the iPhone 6S Plus to be superior to the iPhone SE.

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Comparison of the iOS and Android:

User Experience: The two companies, despite having almost similar User Interfaces (UI), have a completely different approach to user experience (UX). Apple has a simplistic approach that does not allow rooting or customizing the User Interface. Android on the other hand, is about infinite customization. The user has power to modify every aspect of his User Interface and share the modification with the world. This contributes to Google's idea generating process of interface updates. The Android M's interface has brought quite the stir in the market, it looks great, works great and best of all supports intercommunication with the iOS.

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Battery life: iOS supports super fast charging with its 12W charger, but has no support for wireless charging on the iPhone 6S. The iPhone 6S features a smaller battery capacity at just 1715 mAh compared to Samsung S7 Edge's 3600 mAh battery. Both are non-removable.

Design: Both devices are quite huge for one handed device and feel quite slippery on the hand. Their rounded corners don't do any good to them. The Galaxy S7 Edge features Samsung's most loved curved edge feature. This not only contributes to a better design but also to a greater user experience. The iPhone counters this with its 3D touch feature. The iPhone 6S comes with the ion-strengthened LED-back-lit display that is smaller than the S7 Edge's screen.

Technical Parameters: To achieve an apple-to-apple comparison, we will look at the devices scoring on the performance tests to determine processing power superiority. The S7 Edge scores a 2050 on the Basemark OS II 2.0 test while Apple manages a 2195 on the same test. Clearly the iPhone is the performer. The two devices are equal on Camera Power at 12MP. On RAM the Galaxy S7 Edge's 4GB outdoes the iPhone's 2GB. The S7 Edge has an external memory support of up to 200GB while as always the iPhone does not allow memory cards. The devices are equal on networking support with LTE capabilities. The galaxy also features a dual sim on the memory card slot.

Price: These two smartphones feature the highest prices in the smartphone market. They are indeed the premium flagship phones of their makers and OS platforms. Samsung's Galaxy S7 Edge goes for $1100 on the 64GB model while Apple's iPhone 6S goes for $950 on the 64 GB model. The Samsung is steeper in price, but for a newly released device, the price is well deserved.

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In Conclusion

If your budget allows you to get a premium phone, I trust that the information above will help you chose the better device. Choosing between the devices was very difficult for us, so we relied upon technical features to best give us a winner. The Samsung S7 Edge emerged as the superior. Going by pricing, the iPhone under-priced the S7 Edge by close to $300. For nearly the same features, the iPhone felt right under this criteria. Deciding between these two therefore comes down to biases. It is about the brand that pleases you, mine is Samsung while my colleague's is the Apple, what about yours?

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